Transnational Marketing Journal Editorial Editorial Ibrahim Sirkeci PDF Articles Development of Customer-Orientation, Brand-Orientation and Business Performance within the First Ten Years of the Firm Katharina Buttenberg PDF Transnational Viewers of Turkish Television Drama Series Deniz Özalpman PDF Language Preferences of Foreign Consumers in High and Low Involvement Service Encounters David A. English PDF Change of Attitude, Technology and Practice: Identifying the Change for Increased Value Creation with Customer Co-creation Soumi Paul PDF Login Register Make A Submission Keywords marketingCOVID-19brandingMarketingconsumer behaviourIndiaCovid-19Coronavirusrefugeesconsumersblockchaincustomer-orientationGeneration Yretailsocial mediaEmerging marketsdiasporaidentitySMEbrandUAESMSfoodMexico